2 The Chaos of Content
1. “We see it as a hybridization,” Theresa continues. “We have an even
split when it comes to the instigator. There are plenty of business
owners who have a content-related need, and come to us for an answer.
We have an equal number of IT folks who are tired of the business
managers coming to them saying, ‘we have a problem and you need to
fix it for us.’ IT gets that a lot,” she notes.
2. IT has imprinted into their DNA the primordial urge to “centralize,”
“simplify” and “manage” information. Business owners are equally
prone to “leverage,” “access” and “empower” themselves with any and
all content they can get their mitts on. When these two forces are
allowed to continue unabated, there is no other word for it than “chaos.”
3. She continues, “When you see the business side get more savvy
about IT, it’s because the IT group isn’t meeting the
businessperson’s needs, and not moving quickly enough. The
business side recognizes that IT has a huge challenge, so they
(the business owners) decide to go out and get it done on their own.
They then bring in their own things, and that just creates more chaos.
4 Unlock the Value of Content to Maximize Online Business Performance
How can better content enable enterprises to optimize the customer experience?
1. Strengthen customer loyalty
2. Achieve unified brands, messages and corporate image
3. Accelerate worldwide product launches and promotions
4. Optimize customer process efficiencies
5. Provide regulatory compliance and security.
6 Content Management vs. Knowledge Management
o Capture – KM
o Create – CM
o Route – KM
o Manage – CM
o Convert – KM
o Publish – CM
Is CM or KM bigger in scope, i.e. does one belong under the other’s umbrella?
CM is bigger in scope and it is more about managing, creation, publishing. KM belong under the CM umbrella.
8 Managing Email Overload: The Smart, Secure and Legal Way
Name 3 drivers that dictate what an email management solution must do.
1. Email as a source of corporate records needed for regulatory compliance and legal discovery;
2. Email growth as an IT headache;
3. Email as a source of business-critical information.
Name 5 requirements of any email management solution.
1. Retain messages in compliance with regulations and corporate policies;
2. Provide a highly scalable repository able to keep pace with email volume growth and long retention periods to aggregate billions of email messages;
3. Facilitate searching as required for legal discovery;
4. Improve system performance and reliability;
5. Integrate email with other corporate records and content;
What are some consequences of not having an email management system?
A robust email management solution delivers important benefits to the organization. Without one, you will: spend more on administration; overloaded servers will degrade the performance of your email system; and users will be burdened with mailbox limits. Further, you will be subject to the risks of non-compliance and/or spend millions of dollars and countless hours combing through voluminous files to produce messages required for legal discovery and regulatory requests. Finally, important information that could be shared and leveraged to the benefit of the organization may be lost.
10 Today's Search: All The Power. No Pain.
1. ease of installation;
2. time needed to learn how to build interfaces and put the server up;
3. the ability to easily manipulate the user interface;
11 The Emerging Role of SharePoint in ECM
I think that SharePoint is a good choice if you think about combining different types of software. Thanks to it you can easily share documents, save time, easily access information and search them afterwards.
Name the “top five reasons to outsource your document capture project”.
1. Focus on your organization’s core business processes;
2. Improve service levels to clients and reduce transaction costs at the same time;
3. Faster and more secure implementation of compliance and discovery initiatives;
4. Providing near-term cost savings while avoiding technological obsolescence;
5. Cost-effective disaster recovery.
13 Will Your Next CMS Scale to Meet Your Demands?
Content management is more of a pursuit than a product. It’s something that you do rather than something that you build or buy.You know your organization, its needs and its appetite, and propensity for change. Finding a flexible, scalable solution that best aligns with a well-defined strategy is a logical goal. In my opinion it’s something that you do rather than something that you build or buy. Finding solution and strategy it is something that we do.
14 The Value of SharePoint-Based ECM Solutions
What are the key chunks of functionality that an enterprise content management system should have?
Core ECM transactional content functionality such as document scanning and imaging, report management and enterprise-class business process management (BPM).
15 How to Correct Your Organization’s Content Myopia
o Accounts payable
To build a content-enabled solution for AP, start by scanning, classifying and indexing paper documents as well as capturing electronic invoices. Save time and improve accuracy using tools such as queue-based workflows and automatic notification. Integrate accounts payable information with enterprise resource planning and other line-of-business systems to ensure it gains the widest possible currency.
o Contract management
To implement a solution, begin by leveraging collaborative workspaces to share documents, track deliverables and hold threaded discussions. Enable users to access associated content—office documents, scanned images, email and more—from a common content repository. Develop electronic forms to streamline contract requests and notify others about contract milestones and obligations.
o Client engagement
Content-enabled solutions for client engagement provide secure, central, Web-based workspaces enable collaboration across projects and around the globe. You’ll be able to track milestones and resolve issues, give clients visibility into processes from project launch to completion, and track key metrics across various projects.
o Compliance
Start by automating the entire content lifecycle to protect content from inappropriate use or disclosure while ensuring its accessibility. Mitigate risk of non-compliance by automatically auditing content during any stage and enforcing policies for retention and, as appropriate, disposal.
o New product development
Create flexible workspace templates to enforce best practices and track progress across multiple projects through enterprise database rollups, dashboards and reporting tools.
o Enterprise marketing
With the right approach, you can streamline the marketing process and provide seamless access to marketing content. Coordinate campaigns, product launches and ongoing branding and marketing communications. Keep projects on track, reduce overall costs and exert greater control over brand assets using media repositories, creative workflows and virtual workspaces.
16 Widgets, Wizzbangs and Whoozits
Give an example of when a discussion forum might not be a good idea on a website.
Probably a negative comments on car renting website will not be a good idea. Customers can resign and do go to the competition.
17 Is On-Demand Content Management Right for You?
Saaa will be appropriate in following situations:
- Broad use across many uncontrolled IT
environments such as third-party sites,
client sites and multiple companies;
- Need for rapid deployment—no time for
long purchase cycles and implementation;
- Lack of a large up-front budget or the
time to get one approved;
- Need for rapid change and evolution over
time but within an envelope of common
functionality;
- Desire for new features that are useful to
others with similar problems;
- Deployed easily without specialized
support; and
- Lack of dedicated IT support
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