From article by Bill Rosser with that some title we learn that BusinessGenetics has introduced a new business process modeling methodology to fill gap between business and IT.
Thanks to that the overall IT market will expand.
This new process modeling methodology is different form others, it works better and author lists benefits of using it.
Business people are enthusiastic about modeling process that is simple, user-oriented and ensures complete and unambiguous mode. Now IT companies have better impact on their performance and they can improve it.
More details are available in article at:
http://www.gartner.com/resources/137100/137196/new_business_process_modelin_137196.pdf
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